Over the years, I’ve built up quite the collection of business adventures, and I've seen firsthand how tricky it can be to nail down what branding really means (seriously, what is a brand, anyway?) and I’m here to help you turn your business into the standout flamingo in a flock of seagulls by mixing some smart strategy with killer design to create something truly magical!
With a career spanning over three decades in advertising agencies, design studios, and the corporate realm, I’ve worked with some pretty impressive names like Commonwealth Bank, Kimberly-Clark, O’Brien Glass, Citibank, Woolworths, the RTA and Swarovski!
But after a career twist in 2020, I found my true passion: strategic brand coaching for fabulous female entrepreneurs! My goal? To help you stand out like a flamingo in a flock of seagulls!
My journey has taught me a valuable lesson.... life doesn’t have to be in monotone! I know what it feels like to be stuck in a black-and-white world, feeling invisible and undervalued! But here’s the thing - I’m living proof that it’s never too late to change the narrative! At the age of 52, I took the reins of my life and embarked on a thrilling adventure of self-discovery and entrepreneurial spirit!
I’m not just here to help you craft a brand... I’m here to ignite a transformation! I’ve been privileged to hear feedback from those within my community that I’ve changed lives and given voices to stories untold! This is what fuels my passion!
Outside of my work, I’ve shared my expertise on platforms like Mums with Hustle, Brandfetti, and the Course Creator Podcast with Tina Tower! I’ve taught branding masterclasses in various courses and memberships and have spoken at high-profile masterminds and live events, such as the Inner Circle Mastermind by Tracy Harris and Tina Towers’ Palm Springs Conference.
My life is a testament to the fact that joy, colour and a little bit of flamboyance go a long way!
So, if you’re ready to ditch the mundane and embrace a life and brand as colourful as mine, let’s get together and make some magic happen! You’re not just building a brand... you’re setting the stage for the greatest adventure of your life! Let’s do this!
Great news, flaminglets!
Just imagine...
Waking up every day knowing your brand is constantly calling out to your ideal customer and they are lining up to work with you!
I become your “branding bestie” and your cheerleader and together we work to craft a brand you absolutely adore!! And so will your audience!!
Am I a business coach? Nooooo BUT I have been working in the industry for a loooonnnng time, created a lot of magic and know exactly what needs to happen to make your dreams come true!
We will dive into the foundations of your brand to bring all those wonderful, exciting ideas to life whilst you receive my honest feedback and pick my brain to assist in helping you create the drop dead gorgeous brand you’ve always wanted!
I am absolutely passionate about helping women grow a business that will allow them to be self sufficient! That's why I have varied packages from start-ups through to those that have been in business a bit longer and want to level up!
Oh and fun!! We have lots fun! Because I like nothing better than a good laugh with my besties!
In community over competition
Kind people are my kinda people
You were born to stand out
In being myself with my whole heart
Change is scary but so is staying the same!
You don't have to be perfect to be flamazing
You're never too old and it's never too late to set a new goal or dream a new dream!
There is nothing I love better than helping women craft a brand that will allow them to stand tall if life isn't that fairy tale we all hoped it would be!!
My passion (and biz) is fuelled by my desire to help women succeed in business!
It's not just champagne, cats and flamingos that excite me!!
my business values
I believe...
My girl Chelsea!
Who has my heart, forever
My cheeky furry kids!
What brings me joy
THESE ARE A FEW OF
my favourite things
meet my supurrvisor
honky tonk!
Palm Springs baby!
Fav place in the world
My fabulous
husband!
Biggest supporter
Yep we got married in Vegas... by Elvis... as you do!
Help women biz owners put those wings on and soar into joy with their business
Fav thing to do
Champagne
all the way
Favourite drink
trusted by and featured On
Jenny - Rawfully Good Blends
Because I was so pleased with everything and I trusted Jen, I then also asked Jen to design my packaging. I tried to do it to save money, however, if you want your brand to look professional, and to attract your people, l really believe you need a professional. And boy did Jen deliver!
I fell in love with my business and brand all over again. She perfectly captured the feel of my brand, my brand style and the magic of my brand. The first reveal made me want to cry I was so happy! She totally nailed it!
Jen is a warm, fun, and bright personality who is so easy to work with! She is your brand’s best friend! Jen delivered on everything I wanted plus more, and I am incredibly happy with how everything has turned out.
Lucy - Bloom by Belmonili
This wasn't just surface "post more often" kind of advice either, it was personal, detailed suggestions with examples and rationale. As if that wasn't enough, after our call Jen sent me a PDF with a clear list of action steps and a recording of our call. If you are reading this, stop what you are doing and get on Jen's schedule NOW!"
I was lucky enough to have a Flamingrow Call with Jen, and WOW was it amazing. Jen and I clicked instantly (I felt like I was talking to a long lost friend!), and she was able to give me immediate, actionable steps to improve my social feeds.
